Introduction
The humble drink coaster has been around for centuries and its purpose has remained the same: to provide an absorbent surface to protect furniture from condensation and spills. While the materials and designs used have changed over time, the market for drink coasters is still going strong. This white paper will discuss the history of the drink coaster, the annual usage and market size, and the current trends driving the industry.
History of the Drink Coaster
The earliest known use of a drink coaster dates back to the 1600s when wooden trays were used to protect surfaces from condensation and spills. By the mid-1800s, glass and metal trays were being used as coasters, and by the early 1900s, cork, glass, and metal coasters were becoming popular. In the 1950s, plastic coasters were introduced, and by the 1960s, plastic and cork coasters had become the norm. The modern coaster has evolved over time to include a variety of materials and designs, ranging from ceramic and bamboo to silicone and metal.
According to industry sources, the global market for drink coasters is estimated to be worth over $1.4 billion in 2020. This includes both the coaster materials and the printing and customization of the coasters. The global market is expected to grow at a compound annual growth rate of 6.2% over the next five years. The total annual usage of drink coasters is estimated to be over 500 million units in 2020.
This number is expected to increase as more people are opting for personalized and customized coasters as gifts, souvenirs, and promotional items.
Current Trends
The modern drink coaster has come a long way since its early days and the current trends reflect this evolution.
One of the biggest trends is the use of personalized and customized coasters. Companies are using coasters as promotional items, souvenirs, and gifts. Additionally, coasters are being used for interior design and decoration, with an increasing variety of materials and designs being used. Finally, sustainability is becoming increasingly important, with many companies opting for materials such as bamboo and recycled paper for their coasters.
The drink coaster has come a long way since its early days and it continues to evolve with the changing trends. The total annual usage of drink coasters is estimated to be over 500 million units in 2020, with a global market size of over $1.4 billion. Companies are using coasters as promotional items, souvenirs, and gifts, and are increasingly opting for sustainable materials such as bamboo and recycled paper. The future of the drink coaster looks promising and it is clear that it will remain a staple in households and businesses for many years to come.
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